Case Strategy and Teamwork
Case strategy needs to distill case themes and get the team on the same page.
Whether in preparation for settlement or for trial, litigation strategy is driven forward through the strength and power of the attorney's thematic communications. Skills that involve the behavioral science of communication can ultimately make or break each case.
Alan J. Cohen Ph.D. LLC
Jury Insights
313 N. 49th st.
Seattle, WA 98103
(206) 782-6878
ajcohen@comcast.net
The case theme should not leave the juror wondering. It must represent a consistent and compelling explanation of the fact pattern.
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Alan J. Cohen, Ph.D.
I help the trial team conceptualize the case through theories, themes, headlines, verbal/visual anchors and semantic nuance that will resonate with the jury's moral philosophy and psychology of decision making.